Nat Calvoso

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Works

Sebrae App Launch

BRAND: Sebrae       ROLE: Graphic design/art direction

While every entrepreneur juggles multiple roles beyond their business expertise, the new Sebrae app is a tool that brings many exclusive conveniences right to their fingertips. It’s that extra helping hand for entrepreneurs who literally want one more hand to manage their workload.

“App Sebrae. Unique. For the entrepreneur who is multi.” The concept was brought to life through an illustration representing the features of the app. In the communication materials, the illustration was utilized in specific or global ways, depending on the communication goal. The language is simple, educational, versatile, and fun.

CCO: Sleyman KhodorㅤCD: Rodrigo TortimaㅤArt Direction and design: Natália CalvosoㅤCopywriter: Polyana BandeiraㅤRTV: Wilza GodoyㅤAnimation Studio: A CriaturaㅤSound Design Company: LoopㅤAgency: Lew’Lara\TBWA